JIMS Rohini organized an insightful guest session for the PGDM–International Business students on 25th July 2026 on the theme "Looking Beyond PGDM: Industry Insights on Sales and Marketing Management." The session was conducted by Mr. Vikul Goyal, Corporate Trainer, who shared practical insights into the evolving landscape of sales and marketing and the competencies required to succeed in today's corporate environment.
Mr. Goyal emphasized the importance of developing industry-ready skills such as effective communication, customer relationship management, negotiation, adaptability and strategic thinking. He highlighted how digital transformation, changing consumer preferences and data-driven decision-making are redefining sales and marketing practices across industries.
Through real-life examples and interactive discussions, the speaker encouraged students to complement their academic knowledge with practical exposure, continuous learning, and a proactive mindset. He also stressed the significance of professionalism, networking, and embracing innovation to build a successful career beyond the PGDM program.
The session concluded with an engaging Q&A segment, where students sought guidance on career opportunities, industry expectations, and skill development. Overall, the session provided valuable industry perspectives and inspired students to prepare themselves for the dynamic and competitive business world.