Anuj came from Kannauj, a city known more for its perfume industry than for corporate exports and
serves as a signpost to the fact that talent flowing out of smaller Indian cities have now begun
to compete with, and sometimes outperform candidates nationally (and internationally) from
bigger metros.
Why This Placement Matters for Kannauj
Stories like Anuj's answer an eternal question for students of
UP's Kannauj and surrounding towns considering MBA or PGDM: "Will a student from a Tier-2
city ever score a big marketing package?
Anuj's ₹19.5 LPA offer from Vaja proves that the right business
school, combined with focused preparation, can open doors regardless of where you grew
up.
The JIMS Rohini Advantage in Marketing Placements
JIMS Rohini's PGDM Marketing
specialization is designed to build students who are ready for real-world brand, growth and
consumer strategy from day one. A couple of things that consistently appear in the placement
outcomes such as Anuj's:
- Industry-Aligned Curriculum
Marketing covers consumer behavior, digital marketing, brand
management and market research, balance desired by recruiters; just like Vaja.
- Strong Summer Internship Pipeline
Most of the high-CTC offers, in particular, can be attributed to
good performance during the Summer Internship Program
itself (SIP) that gives students a taste of live business
challenges.
- Dedicated Placement Support
The placement cell at JIMS Rohini collaborates very closely with
students on interviews, CVs and case-based assessments — the skill that marketing
recruitment processes are trying to test.
- A Message for Aspiring MBA Students from Kannauj
If you're from Kannauj or anywhere in Uttar Pradesh and dreaming
of a career in marketing, Anuj Kumar Singh's journey is proof that your home city is not a
limitation — it's just where your story starts. What matters is choosing a PGDM
program that invests in your growth and connects you to the right opportunities.
Frequently Asked Questions
Q1. What is the average and highest package offered at JIMS Rohini placements?
The placement outcomes from JIMS Rohini are diverse across
various specialisation and batch of students, as it has witnessed attractive offers for
marketing, finance and HR roles in each season; Anuj Kumar Singh's offer worth ₹19.5 LPA
from Vaja is one of the top offers so far this cycle.
Q2. Which companies recruit from JIMS Rohini for marketing roles?
Companies like Vaja are one of those designated between all other
recruiters across FMCG, D2C, and services sectors for hiring during JIMS Rohini's marketing
placements day each year.
Q3. Does JIMS Rohini place students from smaller cities and towns, like
Kannauj?
Yes. The data also reiterate that JIMS Rohini's placement
records showcase students hailing from as far as Tier-2 and Tier-3 cities like Kannauj
bagging attractive packages through a merit-based selection process.
Q4. How does JIMS Rohini prepare students for placements?
Summer Internship Programs providing live industry
exposure, case studies based coursework and structured placement cell support in the form of
interview preparation training, resume writing exercise and case-based assessment for
placements.
Q5. When do JIMS Rohini PGDM placements typically take place?
The placements take place during the last year of the PGDM,
with the placement cell coordinating for recruiter visits, interviews and offer rollouts
throughout the season.