SPECIALIZATION ELECTIVES
MARKETING (Major)
|
S.No.
|
Trimester IV
|
|
1
|
E-Commerce
|
|
2
|
International Marketing Management
|
|
3
|
Integrated Marketing Communication
|
|
4
|
B2B Marketing
|
|
S.No.
|
Trimester V
|
|
1
|
Service Marketing
|
|
2
|
Contemporary Practice in Marketing
|
|
3
|
Brand Management
|
|
4
|
Marketing Analytics
|
FINANCE (Major)
|
S.No.
|
Trimester IV
|
|
1
|
Security Analysis & Portfolio Management
|
|
2
|
*Strategic Financial Management
|
|
3
|
Personal Financial Planning
|
|
4
|
Financial Modelling - II
|
|
S.No.
|
Trimester V
|
|
1
|
Business Valuations & Corporate Restructuring
|
|
2
|
Corporate Tax Planning & Management
|
|
3
|
International Finance & Risk Management
|
|
4
|
Financial Derivatives
|
Self-Directed Learning (SDL)
|
S.No.
|
Courses / Projects
|
Maximum
|
|
|
1
|
MOOCS – 3 Courses
|
1.5
|
credits
|
|
2
|
Social Sensitivity Project
|
3
|
credits
|
|
3
|
Live Projects
|
1.5
|
credits
|
|
4
|
Industry Research Projects
|
3
|
credits
|
|
5
|
Research Papers presentation (2 papers*3 credits)
|
1.5, 1.5
|
|
|
6
|
Publications (2 papers* 3 credits)
|
1.5, 3
|
credits
|
|
7
|
NCFM Certification (2 courses* 3 credits)
|
1.5, 1.5
|
credits
|
|
8
|
Workshops (0.5*3)
|
1.5
|
credits
|
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